York will see the Small Business Saturday Bus roll into the city on Tuesday 18 November to launch the city’s drive to encourage residents and visitors to show their support for local small businesses on Small Business Saturday, taking place on 6 December 2014.
Small Business Saturday is about encouraging everyone in the UK to support small businesses with events and promotions being held on what is one of the busiest shopping days of the year.
The Small Business Saturday bus tour is promoting the campaign in advance to shoppers and also handing out vital promotional material to help businesses be involved on the day. The arrival of the bus offers an opportunity for small business owners to gain advice and tell the Small Business Saturday team and City of York Council’s York Means Business team what they are doing to celebrate Small Business Saturday. The bus will be located in St Helen’s Square from 11am until 3pm.
York will be celebrating Small Business Saturday itself by hosting a market celebrating York’s independent businesses. Located along Duncombe Place (outside York Minster) and organised by City of York Council and the Proudly™ initiative, itself a collective of York’s independent businesses,the event will feature local businesses selling goods and sharing their unique stories.
The Small Business Saturday campaign has selected 100 small businesses from across the UK to feature in the 100 days leading to the day. Three York-based businesses have been picked to feature in this campaign including, York Cocoa House, Rafi’s Spicebox and Hoglets.
“Our bus tour last year was a very visible way of bringing Small Business Saturday to centres around the UK and was instrumental in drumming up interest, support and enthusiasm. We are visiting even more places this year and hope small business owners and consumers will visit the bus to get information and find out ways in which they can support small businesses and make the day work most effectively for companies in their own communities,“ explains National Campaign Director Michelle Ovens.
To download marketing packs from the Small Business Saturday web site and gain further information on the initiative visit the official Facebook page www.facebook.com/smallbusinesssaturdayuk, Twitter @SmallBizSatUk and website http://www.smallbusinesssaturdayuk.com/.
To find out more about the York event on Small Business Saturday and to get involved as a small business, visit http://www.proudlyinyork.com/ or via Twitter @proudlyinyork.